Top Dog industry performance in a ruff economy. Camp Bow Wow is the $58 million leader in the $48 billion pet industry. The fur is flying at Camp Bow Wow® Despite challenging economic times, we opened 55 new Camp Bow Wow franchises in the last 3 years, a 105% increase! You'll dig up some bones! Our system gross revenues are up 21% from 2010 to 2011! Our top 25% performing Camps, open 3 years or more, generated between $648,000 and $1,084,000 in annual sales in 2011.